Over the years, I’ve done a ton of website audits… on my own site.
We all know it’s important to keep your website up-to-date, remove old plugins and get rid of content that isn’t ranking or useful, but it’s hard to find time to actually do those things.
Well, it’s worth making time.
Most of the blog traffic to GirlsGuideToPM.com, my main blog, comes from search, which is less bouncy and more convert-y than my social traffic.
Lots of blog experts will tell you that it pays (literally) to consider SEO for your blog posts, and going back over past blog posts and updating them is key to improving your content profile overall.
The SEO course in Online Impact is also a good starting point, if you haven’t ever spent any time on SEO.
When you’re ready for the next steps in website auditing, the infographic below includes helpful tips for beginners and more advanced bloggers, to help you audit and improve your site.
This infographic was created by ToTheWeb.com.